The results are waiting for you below, and be ready to be at least a little bit surprised at how the image of these famous brand logos vary from person to person. Despite the differences, most participants did manage to get the color palettes right, which shows the importance of the right color combo for a memorable logo.
A fact also pinpointed by Karen Haller, a leading authority on color psychology, who had this to say while talking about using color in branding: “People have an emotional connection with color first. Then we take in the shapes, the logo, and we read the words,” says Haller. “If we sense a mismatch, it’s the color we don’t believe, despite the beautifully crafted words.”
Scroll down to check what logo ideas these people had!
Burger King Logo
Domino’s Pizza Logo
Foot Locker Logo
Here are some statistics on which logos are the easiest to remember: